Legal clauses

By accessing our website, you agree to be bound by these terms. If you do not accept them, you must not use the site.

Use Restrictions:
All content is provided for informational, personal, non-commercial use only. You may not modify, copy, distribute, resell, or reverse-engineer any materials. You are granted a temporary, revocable license for personal viewing only.
No Warranties:
Content is provided “as-is” with no guarantees of accuracy, completeness, or outcomes. Past performance is no guarantee of future results.
Limited Liability:
AUGMNT is not liable for damages, including lost profits or data, from use of the site. In jurisdictions where such exclusions are not allowed, liability is limited to the minimum extent allowed by law.
Modifications:
We may update these terms without notice. Continued use constitutes acceptance of any changes.
Governing Law & Disputes:
Governed by the laws of Quebec, Canada. Disputes are subject to binding arbitration in Montreal. Legal claims must be filed within one (1) year.

1. Notice to Users

This policy describes how AUGMNT (“we,” “us”) collects, uses, retains, and shares the personal information of individuals who visit our websites, complete our online forms, subscribe to our newsletter, or otherwise interact with us digitally (collectively, “the site”).

It is written in accordance with the requirements of Quebec’s Act respecting the protection of personal information in the private sector, as amended by Law 25, and with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA). AUGMNT declares that it carries on business in and from Canada and, unless and until otherwise modified, elects domicile in Canada for all purposes relating to this policy and the applicable legal frameworks referenced herein and this policy applies to all personal information collected through technological means in connection with our activities across Canada and internationally.

2. What personal information we collect

2.1 Information you provide directly

When you complete a contact form, subscribe to our newsletter, register for an event, or otherwise communicate with us, we may collect: your name, your email address, your organization name, and the content of your message or request.

2.2 Automatically collected data

When you navigate the site, basic technical data is collected by our hosting provider, including: IP address, operating system and device type, browser language, pages visited and session duration, and approximate connection location. This data is used exclusively to ensure secure site operation and is not used for profiling or behavioral analysis.

2.3 Forms

When you complete a form on our site, data is collected and processed by our form providers (see section 8). Only the information you voluntarily submit is collected. We do not retain form data beyond what is necessary to respond to your request.

3. Why we collect this information

We use personal information for the following purposes: to respond to your inquiries and requests; to send our newsletter to subscribers; to manage event registrations; to improve our services and content; and to ensure the technical security and proper functioning of our site. We do not engage in targeted surveillance, behavioral profiling, or sale of personal data in any form.

4. Consent

We collect personal information only when you provide it voluntarily or when the law permits. Your consent is implicit in your act of submitting a form or subscribing to our newsletter. You may withdraw your consent at any time by contacting us at info@augmnt.co. Withdrawal of consent will not affect the lawfulness of processing prior to withdrawal.

5. Cookies and similar technologies

We use only essential cookies necessary for basic site functionality. No behavioral tracking, advertising cookies, or analytics platforms are used. You may configure your browser to block cookies, though this may limit certain site functions.

6. Who has access to your information

6.1 Internally

Only Chris Royer, as founder and Privacy Officer, has access to personal data collected through the site.

6.2 Service providers

We work with the following third-party service providers who may process personal data on our behalf. Each is engaged under terms that require appropriate protection of your data:

Google Workspace (Gmail) — email communication and document management
Brevo — newsletter management and delivery
Fillout — online form collection
Jotform — online form collection
Spaceship.com — website hosting

Full details for each provider are set out in section 8.

6.3 Legal obligations

We may disclose your data if required by law or by a competent authority.

6.4 Business transfer

In the event of a restructuring, merger, or sale, data may be transferred under equivalent confidentiality conditions.

7. Data retention and location

7.1 Retention

We retain personal information only as long as necessary to fulfill the purpose for which it was collected, or until you request its deletion. AUGMNT does not maintain databases of client or prospect records beyond active correspondence and newsletter subscriber lists. We do not retain form submissions beyond the response cycle.

7.2 Data location

Our site is hosted by Spaceship.com, a U.S.-based company. This means that certain technical data associated with site visits may be stored on servers located in the United States, subject to U.S. data protection laws. Additional cross-border data flows are identified by service provider in section 8.

8. Third-party services and cross-border transfers

Some of our service providers are located outside Quebec and Canada. Where personal information is transferred outside Quebec, AUGMNT takes reasonable steps to ensure that the receiving jurisdiction provides adequate protection, consistent with Loi 25 and PIPEDA requirements.

8.1 Inbound contact email — Proton Mail

AUGMNT’s primary contact address (info@augmnt.co) is hosted by Proton Mail, operated by Proton AG, a Swiss company headquartered in Geneva, Switzerland. Proton Mail applies end-to-end encryption by default, meaning message content is encrypted at rest and in transit and is not accessible to Proton AG. Switzerland maintains data protection standards recognized as adequate under both the EU GDPR and Canadian frameworks.

Data processed: your email address and the content of your message.

Data location: Switzerland.

For further information: https://proton.me/legal/privacy

8.2 Email communication — Google Workspace (Gmail)

AUGMNT may from time to time use Google Workspace (Gmail) for inbound and outbound email communication, as well as document management. When you correspond with us via Gmail, your message and contact information are processed by Google.

Data location: Google Workspace data may be stored in the United States or the European Economic Area. Google applies industry-standard security measures (SOC 2/3, GDPR compliance).

For further information: https://policies.google.com/privacy

8.3 Newsletter — Brevo

AUGMNT uses Brevo (formerly Sendinblue) to manage and send our newsletter. Brevo is a French company headquartered in Paris, with data stored within the European Union under GDPR protections — a stronger data sovereignty profile than many U.S.-based alternatives.

Data collected by Brevo: your email address and interaction data (opens, clicks).

Brevo does not sell subscriber data. You may unsubscribe at any time via the link in any newsletter.

For further information: https://www.brevo.com/legal/privacypolicy/

8.4 Online forms — Fillout

AUGMNT uses Fillout for certain online forms. Fillout is a U.S.-based company. Data submitted through Fillout forms is transferred to and stored on servers located in the United States.

Data collected: the information you voluntarily enter in the form (name, email, message, and any other fields presented).

For further information: https://www.fillout.com/privacy

8.5 Online forms — Jotform

AUGMNT may use Jotform for certain online forms. Jotform is a U.S.-based company. Data submitted through Jotform forms is transferred to and stored on servers located in the United States. Jotform is GDPR-compliant and offers data residency options.

Data collected: the information you voluntarily enter in the form.

For further information: https://www.jotform.com/privacy/

8.6 Website hosting — Spaceship.com

Our website is hosted by Spaceship.com, a U.S.-based hosting provider. Technical data generated by your visit to our site — including IP address, device type, and navigation data — may be stored on servers located in the United States, subject to applicable U.S. data protection laws. By using our site, you consent to this transfer.

For further information: https://www.spaceship.com/legal/privacy-policy/

9. Automated decisions and artificial intelligence

AUGMNT does not make decisions producing legal effects or significant impacts on any individual through exclusively automated processing. Should such practices ever be introduced, affected individuals would be explicitly informed and would retain the right to request an explanation, a human review, and the opportunity to submit observations.

10. How we protect your information

We apply the following protective measures:

10.1 Technical measures: secure connections (HTTPS); strong authentication for all accounts; access limited to the Privacy Officer.

10.2 Administrative measures: personal data access limited by role and necessity; internal awareness of privacy obligations; service providers selected in part on the basis of their data protection commitments.

We apply a privacy-by-default principle consistent with Loi 25: no functionality requiring a lower level of confidentiality is activated without your voluntary action.

11. Privacy incident management

AUGMNT maintains an internal procedure for managing privacy incidents involving personal information. This procedure includes: a log of all incidents (including minor ones) retained for a minimum of five years; risk assessment for affected individuals; and immediate corrective measures. Where an incident presents a serious risk of harm, we are obligated to notify the Commission d’accès à l’information du Québec (CAI) and any affected individuals, with a summary of the measures taken.

12. Your rights

You have the following rights with respect to your personal information:

12.1 Access — you may request what data we hold about you.

12.2 Rectification — you may request correction of inaccurate information.

12.3 Withdrawal of consent — you may unsubscribe from our newsletter at any time or request that we cease processing your data.

12.4 Deletion — you may request deletion of your personal information.

12.5 Objection — you may object to processing for certain purposes, including marketing.

12.6 Portability — you may request your data in a structured, commonly used format (e.g. CSV). We will respond within 30 days.

12.7 Complaint — you may file a complaint with the Commission d’accès à l’information du Québec (CAI): https://www.cai.gouv.qc.ca · 1 888 528-7741

13. Updates to this policy

This policy may be updated to reflect changes in our practices or applicable law. Continued use of our site following any update constitutes acceptance of the revised policy. The date of last update is indicated at the top of this page.

14. Contact

For any question regarding this policy or the handling of your personal information:

Email: info@augmnt.co Privacy Officer: Chris Royer, Founder, AUGMNT

Cookies Policy

About this Cookie Policy

We use only essential cookies for basic site functionality. You may adjust your browser settings to block cookies, though it may limit your site experience.

For further cookie control, use the consent management tool on our site.

N.B. All of our websites are built with the WordPress framework (wordpress.com) which uses plugins for additional functionality. We use the free version of the GDPR Cookie Consent plugin Version 2.1.2 by WebToffee

Intellectual Property

Intellectual Property Notice

All content on this website and all materials, frameworks, methodologies, and deliverables produced by AUGMNT are the exclusive intellectual property of AUGMNT and its principals, protected under applicable Canadian and international intellectual property laws.

Trademarks

The following are trademarks of AUGMNT and may not be used without prior written authorization:

AUGMNT™ · AUGMNT Cognitiv™ · StrategIQ™ · Futuracy™ · 3H1S™

Unauthorized use of these marks — including in domain names, product names, marketing materials, or any commercial context — is strictly prohibited.

Confidentiality

Any information shared by AUGMNT in connection with a prospective or active engagement — including but not limited to methodologies, frameworks, diagnostic outputs, strategic analyses, and client-specific materials — is proprietary and confidential. Receipt of such information does not confer any right to reproduce, disclose, or exploit it. Formal engagements are governed by a written agreement that includes operative confidentiality obligations.

Licensing & Non-Circumvention

All AUGMNT solutions, frameworks, and methodologies are made available exclusively under license. Engagement agreements include provisions governing non-reverse engineering, non-circumvention, and restrictions on independent replication or derivative use. Access to AUGMNT‘s work does not constitute a transfer of intellectual property rights of any kind.

General

No license, right, or interest in any AUGMNT intellectual property is granted by accessing this website or receiving any materials, except as expressly stated in a written agreement signed by an authorized representative of AUGMNT.

Affiliate Disclosure

Affiliate Disclosure Notice

Some links on this website may be affiliate links. This means that if you choose to purchase through these links, AUGMNT may receive a commission at no additional cost to you. These affiliations do not influence our analysis, recommendations, or editorial judgment, which remain independent and guided by our commitment to informational integrity and fidelity.

Updates

AUGMNT update this page regularly to take into account any internal (policies, practices, etc.) or external (laws, regulations, etc.) changes. Consequently, we may modify the content of this page in particular and our website in general and how we use cookies without notice. Therefore, your continued use of our website constitutes your acceptance of the legal clauses, policy and any updates.

Last updated, June 11, 2026.